Meeting the Demand for Next-Gen Office Space: Firefly Park’s Unique Advantage

As companies think beyond today’s workplace models, Firefly Park stands ready to help them build for tomorrow. Offering a bold new vision for corporate headquarters, employee experience, and the future of work.

A Headquarters Designed for Growth

Being an exclusive single tenant allows corporations to create a headquarters environment that fully aligns with their brand identity, culture, and operational needs. At Firefly Park, companies gain:

• Retail Opportunities: Firefly Park offers the rare opportunity to integrate a retail storefront into your masterplan – ideal for a flagship, showroom or brand experience in a high traffic environment.
• Ample Space: 131,735 SF of rentable office space and a dedicated 12,330 SF amenity floor – both spaces directly connect to the future Dream Hotel, allowing companies the flexibility to create a productive and hospitable experience for employees.
• Enhanced Branding: A standalone logo on a new building acts as a living billboard, with prime visibility in a growing location.
• Operational Efficiencies: Streamlined maintenance, security, and operational costs compared to multi-tenant properties.
• Talent Attraction and Retention: A dynamic workplace in a desirable location can be a critical differentiator in today’s competitive talent market.

Work-Life Balance Reimagined

Employees today expect more than just a desk and a coffee machine. An office at Firefly Park provides teams with a workplace that supports not only productivity — but overall quality of life.

• Access to Nature: Direct connections to trails, parks, and outdoor green spaces promote mental well-being and offer restorative breaks from the screen.
• Walkable Retail and Dining: On-site retail, coffee shops, and restaurants allow employees to enjoy lunch breaks, happy hours, and errands without the hassle of traffic.
• Wellness Amenities: Integrated fitness centers, wellness areas, and outdoor recreational spaces support a healthier, more balanced lifestyle.
• Convenience and Community: A thoughtfully planned, multi-use environment creates a vibrant, walkable district that blends urban convenience with natural beauty.

And beyond the campus, location matters.

Firefly Park sits in the heart of Frisco — one of the fastest-growing and most desirable cities in North Texas. Long recognized for its business-friendly environment, top-tier schools, and exceptional quality of life, Frisco’s momentum has only intensified, fueled by the growth of neighboring Prosper ISD, the PGA of America’s relocation to North Frisco, and the city’s continued success in attracting Fortune 500 companies.

The recent addition of Baylor Scott & White Hospital directly across from Firefly Park underscores this area’s forward trajectory — creating even greater demand for housing, office space, and the lifestyle amenities today’s workforce values most. For employees, it means working in a location that’s not only well-connected, but genuinely livable — with access to outstanding schools, health care, shopping, recreation, and career opportunities, all in one place.

‍The Future of Work

The return to the office isn’t about reverting to the old way of working — it’s about moving forward into something better. Companies need environments that are worth coming back to: places that inspire creativity, foster community, and support employee well-being.

That’s where Firefly Park’s innovative approach stands out. Our integrated hotel and office components create shared amenities that foster a vibrant, connected atmosphere — particularly valuable in a city with a significant remote workforce. This thoughtful design blurs the traditional boundaries between work and home, offering employees the comfort and flexibility they’ve grown accustomed to, while the park itself provides a vital link to nature and a sense of balance often associated with home environments.

With office construction slated for completion in Q2 2027, Firefly Park offers clients a rare opportunity to plan ahead — securing prime space in a next-generation development designed specifically for the evolving needs of the modern workforce.

In a world where workplace experience directly impacts business success, being a large single-user tenant at Firefly Park isn’t just a real estate decision — it’s a strategic investment in the future.

Learn more about securing your place at Firefly Park – contact our leasing team today.

Paul Wittorf
(214) 446-4512
paul.wittorf@transwestern.com

Kim Brooks
(972) 361-1122
kim.brooks@transwestern.com

Laney Delin
(214) 237-5020
laney.delin@transwestern.com

Chris Lipscomb
(214) 237-5022
chris.lipscomb@transwestern.com